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David's Bridal announces senior leadership appointments

By Kristopher Fraser

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David's Bridal has announced two senior leadership appointments that support the company's strategic priorities and repositioning. Bob Walker has been named chief field operations and store experience officer and will oversee stores and the store support teams. He began his new role on July 18. Jeff Warzel has been named chief supply chain officer, and will oversee David's Bridal's joint venture partnership as well as distribution and logistics, planning and replenishment, production and costing, quality control and vendor compliance. He will begin his new role on July 31. Both Walker and Warzel will serve on the executive leadership team and will report into James Marcum, chief executive officer of David's Bridal.

"I am thrilled to welcome Bob and Jeff to the David's Bridal team," said Marcum in a statement. "Both leaders bring exceptional leadership, vision, and expertise to the brand as we work diligently towards our omni-channel transformation and creating a best in class experience for our customer. I believe strongly that Bob and Jeff will be integral to David's Bridal's future success."

Walker has a history of success in retail. He has led large retail teams through behavioral and cultural transformations, driving customer focus and sales through talent planning, coaching and development. Warzel previously worked at David's Bridal in supply chain from 2003 through 2014. Before and after David's, Warzel held senior roles in supply chain, strategy and business integration in large retailers and as an independent consultant.

Bob Walker
David's Bridal
Jeff Warzel