CEO and creative director of Gucci step down
Patrizio di Marco has been with Kering for more than 13 years. He joined the group in 2001 as CEO of Bottega Veneta. He successfully re-launched the brand, building one of the most impressive stories of the decade in the industry and laying down the foundation for the strong momentum that Bottega Veneta still enjoys today. As Gucci CEO, Patrizio di Marco defined the brand elevation strategy implemented during his six-year tenure that was instrumental in recapturing the sophisticated consumer, improving the overall quality of the sales mix and conquering market share in the upscale segment. As a result of the successful implementation of the strategy, Gucci sales growth was driven by existing store performance, enlarged network footprint and distribution buyback.
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