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Altuzarra to sell on Amazon's luxury platform

By Kristopher Fraser

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Retail

Altuzarra is the latest designer to join Amazon's luxury platform, Luxury Stores, selling their pre-fall and fall collection ready-to-wear and accessories. Altuzarra joins the ranks of Oscar de la Renta and Roland Mouret who have begun selling on the platform. The collection is currently available in the Amazon app and to eligible U.S. Prime members by invitation.

Namesake founder and designer Joseph Altuzarra himself will be introducing the collection with three short films and curated products in vignettes. The films will feature three of Altuzarra's muses including landscape designer Lily Kwong, chef Laila Gohar, and writer Alysha show.

150 Altuzarra ready-to-wear looks will be featured on luxury stores in addition to 80 accessories. This isn't Altuzarra's first foray into working with Amazon. The designer had appeared on Amazon Prime's fashion competition program Making the Cut as a judge. In the future, Altuzarra plans on designing select products exclusive to Luxury Stores.

Amazon's fashion business has been growing. The company reportedly sold over 1 billion fashion products last year. It was only logical that Amazon would try and get in on their slice of the luxury market with Luxury Stores.

photo: via altuzarra.com

Altuzarra
Amazon