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Bailey44 makes a move into retail

By Sara Ehlers

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Los Angeles - Contemporary lifestyle brand Bailey44 just opened one of its newest flagships in Newport Beach. The Los Angeles women’s brand opened in Lido Marina Village as its first flagship and marks its first presence in retail.

The store opened spanning 1,265 square feet at the Newport location. Inside the store, the decor features wood and glass materials as well as a concrete floor. As reported by Apparel News, the boutique also has white furniture and oak and black metal pipe fixtures. The store is Bailey44’s first venture into retail for this area of California. “The Lido Marina Village store is the first Bailey44 flagship store, and there is no better place for this debut than in our backyard of Southern California,” Bailey group chief executive officer Chris Tate told the publication. The store will carry Bailey44’s merchandise including its effortless, easy-to-wear luxury pieces.

The brand was founded in Los Angeles in 2006. Designed locally, the brand offers soft jersey knits, stretch silks, eco leathers, and more pieces catered to the sophisticated woman as a customer. Bailey44 currently is available through its online site as well as in specialty boutiques and department stores. Bailey44’s merchandise retails at Neiman Marcus, Saks Fifth Avenue, Nordstrom, Bloomingdale’s Intermix, and more.

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