Erica Tanov to land at The Row DTLA next month

Los Angeles - Designer Erica Tanov has decided to move into Los Angeles territory with a new flagship. The Bay Area-based designer is opening her first official boutique in the city at The Row DTLA in November.

The boutique will be 650 square feet at the new space. Development company Runyon Group approached Tanov about the opportunity to open a store. With an official opening next month, the store will open its doors this Sunday starting October 22. The store will have an assortment of designs including apparel, accessories, and home goods. Various artists and designers will also be featured as the shop to show support for independent designers. Prices for the label range in between 246 dollars for cropped denim jeans up to 1,131 dollars for a light pink sadie coat.

Developed from California native Tanov, the brand has emerged into a subtle, contemporary fashion line. After her education at Parsons School of Design, Tanov worked to create her legacy through her eponymous line. Now, her collections are available at her standalone stores as well as a handful of specialty stores on a global scale. Currently, Tanov has two other stores located in Marin and Bekerley. The Los Angeles store will be her first in Southern California.

Photo Source: Erica Tanov