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French chain L’Eclaireur opens first store in Los Angeles this March

By Sara Ehlers

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Retail

Armand Hadida, the founder of L’Eclaireur, is taking a new strategic take on his brand. The popular French chain, which has been established for almost 30 years now, is opening up a new store in Los Angeles.

The shop will be located at 450 N. Robertson Blvd. in the fashion capable hands of West Hollywood. Nearby tons of other high-class fashion boutiques such as Stacey Todd, Maxfield, and Ralph Lauren; the newest French store will be in good company. The store is set to open this month.

With furniture, art work, and clothing, Hadid’s ideas for the store will be much more than just any other French shop. His vision is to have the store match the West Coast’s energy and shine. As Hadida’s daughter and son-in-law live in Los Angeles, the city’s allure has a special place for the founders of L’Eclaireur.

The Los Angeles store will be the first store of the brand set outside of Paris, France. Promised with hi-tech software suited for customer convenience, the location will cater to its new Californian customers. With high-end labels such as Junya Watanabe, Bottega Veneta and Dries Van Noten; the store is a prospectively successful move for L’Eclaireur.

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