In Pictures: Manhattan’s Saks Fifth Avenue opens The Advance

Saks Fifth Avenue has revealed The Advance, a newly renovated 7,324-square-feet of an upscale retail space located on the fifth floor of the Manhattan’s flagship. The department store aims for a gallery time atmosphere, choosing for a natural color palette and metallic accents.

The Advance, as a new retail section of the fifth floor, is dedicated to modern designers offering an assortment of 32 brands, of which 12 have been introduced recently: Acne, Cinoh, Isabel Marant, Jacquemus, Marques’Almeida, Monse, Nocturne #22, Noir, Rick Owens, Rosie Assoulin, Sara Lanzi, Vetements. The shop format is organized by designers and adjacent to 30,000-square-foot Collective section with contemporary and denim brands.

Hover your mouse over the pictures to learn more on the newly opened floor.

In 2015, Hudson’s Bay Co., the owner of the Saks Fifth Avenue, announced a 250 million dollar three-year renovation of the luxury department store to restore its premium place as “the” retailer for high-end shoppers. The first phase of the restoration finished last year and brought in the “lifestyle” focused fourth floor featuring renowned American designers and the opening of the eight-floor outdoor terrace. Next to unveil is the refurbished third floor intended for high-end European designers.

Photo credits: courtesy of Justin Bridges for Saks Fifth Avenue