Jeffrey Rudes to close its SoHo flagship

After two years of business, Jeffrey Rudes has announced that his SoHo location will close indefinitely. The 5,800 square foot boutique closed its doors this past weekend due to a change in focus for the company.

The store closed in SoHo stood as the brand's only solo operating store currently. As retail has been declining for many retailers and fashion brands, its not necessarily a shock to see the Jeffrey Rudes store undergo a closure. While the brand has not mentioned if it has been affected by retail struggles or the economic climate, the store closure could signfiy a change in direction for the company.

The luxury menswear brand has stated it will spend more time on the brand's online business and selected wholesale accounts, as reported by WWD. At the moment, according to a spokesman, there are no future plans to open any other stores in the future.

The namesake brand was founded by Rudes in Los Angeles with a strong emphasis on sophistication and fine craftsmanship. With over 35 years in the fashion industry, Rudes has helped grow his label into a coveted, timeless brand. Moving forward and focusing on specific accounts may be another strategic way the entrepreneur is planning to build and grow his line.