Nordstrom debuts Levi's pop-up
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Nordstrom has opened a new Levi’s pop-up through Pop-In@Nordstrom. The collection showcases three designers including Collina Strada, Melody Ehsani, and Thompson Street Studio alongside Levi’s Authorized Vintage and Levi’s RED labels. The collections will be available at select Nordstrom stores and online at Nordstrom.com/pop.
“We are excited to partner with Levi’s this fall for the latest iteration of Pop-In@Nordstrom,” said Olivia Kim, vice president of creative projects and home at Nordstrom, in a statement. “I have long admired their strong brand heritage and we are proud to use this partnership as a platform for emerging, female-led brands like Collina Strada, Melody Ehsani, and Thompson Street Studio to express their distinct points of view by creating unique pieces that we know the Nordstrom customer will love.”
Each designer gave their personal take on how to use denim. Collina Strada focused on the use of sustainability, a key element to her brand for more than several years now. For her collection, she reimagined vintage Levi’s with colors, patterns, and sequins all inspired by the streets of New York. Thompson Street Studio’s Kiva Motnyk let Strada’s materials inspire her, using denim scraps throughout her signature handmade patchwork to craft one-of-a-kind works. Melody Ehsani found herself inspired by her husband Flea’s contagious smile, the practice of love, while also leaning into streetwear and her sense of humor.
Pop-In@Nordstrom x Levi’s will also feature Levi’s RED, a selection of reinvented classic styles made with sustainable fabrics and modern shapes. This collection will live alongside Levi’s Authorized Vintage which includes hand-selected styles that were tailored and revived giving customers reworked pieces from the past.