Please Do Not Enter opens West Hollywood boutique

Los Angeles - Label Please Do Not Enter just opened a new flagship in West Hollywood. The Los Angeles-based brand's newest store officially launched recently on Flores Street titled Un.Plugged by Please Do Not Enter.

The store has a monochromatic exterior aesthetic with grey bricks as its foundation. The store has black framed windows, modern furniture, and white fixtures against gray flooring. The flagship frames itself as a boutique retailing men's luxury retail apparel. In choosing the area, the upscale store fits in next to other designer stores including Rebecca Minkoff and Vivienne Westwood. “There is a strong community of people who are big shoppers who don’t want to go downtown for the moment,” Nicolas Libert, co-owner and co-founder of the brand, told Apparel News. “Instead of ignoring these people, we learned to work with them.”

The space used to serve as an office as well as a dwelling for residences. The shop will now offer Please Do Not Enter's apparel including apparel, accessories, and art. These items will differ from the brand's store set in downtown, introducing new key pieces to show off a various range in items.