PrAna opens at The Point in Manhattan Beach
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Los Angeles – The Point just added another retailer into its mix. At the Manhattan Beach retail destination, PrAna finally debuted its bricks-and-mortar store.
The flagship stands as PrAna’s seventh brick-and-mortar store. The boutique was announced earlier this year in June and was scheduled to open sometime this fall. The Carlsbad-based apparel brand wanted to bring their Cali-inspired clothing to the prime retail spot due to its complimentary atmosphere. “All of our clothing styles are designed based on our own experiences in Southern California,” said PrAna chief executive officer Scott Kerslake. Since the sustainable brand fits an active, relaxed lifestyle; the clothing is a perfect fit for The Point.
The boutique boasts 3,057 square feet and offers the brand’s eco-friendly garments. Since PrAna’s ethos is based on sustainable practices, the company hopes to spread their message to customers and locals of the area. In addition, the location will offer yoga and other friendly outside activities. “Not only can customers come in to see the details behind our products, they can also learn more about our sustainability practices, get styling advice from our staff, or simply take part in one of our free yoga classes,” said Kerslake.
The lifestyle brand offers athleisure apparel including womenswear, menswear, yoga accessories, activewear equipment and more. Prices at the new location can wil range up to approximately 90 dollars.