Suitsupply chooses Boston to open its 100th store

Dutch menswear brand SuitSupply opened its 100th store in Boston this week. Spanning over 9,000 square feet (836 square meters), it is the company’s 37th store in North America. Suitsupply previously opened stores in Sydney, San Diego, St Louis, Helsinki and Stockholm in the first half of 2018.

“The opening of out 100th location is a milestone for Suitsupply. We've built a global brand that excites customers. In a time when many brands are closing stores, we believe there is more growth ahead of us than behind us”, said Fokke De Jong, Suitsupply’s founder and CEO, in a statement.

Founded in 2000 in Amsterdam, Suitsupply is best known for its tailored menswear. A blind test conducted by newspaper Wall Street Journal in 2011, ranked Suitsupply’s suits in a first place tie with Armani. The brand also often makes headlines for its rather controversial campaigns.

The map below shows where all Suitsupply stores are located.

Pictures: courtesy of Suitsupply