It-girl energy for your workout: Keke Palmer becomes new face of Fabletics

Fashion

Credits: Fabletics

PRESS RELEASE

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As the newest brand ambassador, Palmer brings her bold energy and dynamic personality to a collection centred around the brand's signature PowerHold designs.

Fabletics, the world's largest digital-native brand for fashionable high-performance activewear, presents its first collection in collaboration with the celebrated actress, singer and TV personality Keke Palmer. Focusing on the signature PowerHold pieces, the Fabletics x Keke Palmer collection combines high fashion with functionality. It offers a fresh look and a confident feel, both in the gym and in everyday life.

Credits: Fabletics

Inspired by Palmer's infectious charisma and her personal wellness routine, PowerHold is at the heart of the collection. The brand's proprietary fabric offers maximum compression that flatters the figure and provides support without being restrictive. Just like PowerHold, Palmer embodies effortless confidence and style, whether in front of the camera or on the mat. As a self-proclaimed “Pilates powerhouse”, she repeatedly emphasises how training strengthens her not only physically but also mentally.

Credits: Fabletics

“I'm constantly on the move, between Pilates, work and life as a mum, so I need outfits that get me through the day. What I love about Fabletics is that you don't have to choose between style and function. The pieces not only look good; they are made to move with you, support you and make you feel strong, no matter what's on the agenda. This collection is approachable, inclusive and made for women who want support and confidence throughout the day, and want to look damn good doing it” – Keke Palmer

Credits: Fabletics

The 17-piece collection features a vibrant, energetic colour palette that reflects Palmer's open personality. Highlights include bold colour-blocking stripes on the On-The-Go PowerHold High-Waisted Leggings and Principal Bras. It also features discreetly designed pockets on the leggings that are barely noticeable but extremely practical. Designed for the perfect layered look, the transition from Pilates to running errands or from a barre class to brunch is seamless. The collection also includes cosy new jackets such as the Teddy Half Zip; the Everyday Bomber; and the Year Round Terry Off-the-Shoulder Sweatshirt, as well as stylish jumpsuits, dresses, tops and accessories.

“As a designer, it's easy to be inspired by someone like Keke; she has this irresistible charm and radiates strength and positivity at the same time,” said Kate Williams, vice president of women’s design at Fabletics. “This collection brings her personality to life through our popular PowerHold designs, the perfect combination for any woman who wants to dominate her daily life and her workout.”

The Fabletics x Keke Palmer collection is size-inclusive (XXS to 4X) and will be available online at www.fabletics.de from this Thursday, February 19, 2026.

This article was translated to English using an AI tool.

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