Honey Birdette news and archive

Lingerie brand Honey Birdette acquired by Playboy owner

Playboy owner PLBY Group has entered into a definitive agreement to acquire luxury lingerie and lifestyle brand Honey Birdette for 333 million euros (240 million pounds) in cash and stock. “We are extremely excited to welcome Honey Birdette to PLBY Group,” said the group’s CEO Ben Kohn in a release. “We strongly believe in the power of brands,...

Fashion

Honey Birdette debuts limited edition Chloe Black corset

Honey Birdette has launched a new Chloe Black corset that will be sold for a limited time. The decadent new piece from the luxury lingerie brand is based on the Chloe Gold collection, which quickly sold out. Comprised of black eyelash lace and satin trim, the seductive item is equipped with detachable suspender straps. The look is topped off...

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Retail

Honey Birdette set to expand to the US

London - Honey Birdette, Australian luxury lingerie brand, is set to make its physical debut in the US, following its UK push. The luxury label has confirmed the opening of two stores in the US, which will open their doors to the public later this year. The first to open will be located in Los Angeles Westfield Century City that will open this...

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Retail

Honey Birdette launches US website

Australian lingerie label Honey Birdette has expanded into the US with an online store featuring a dedicated expanded product range. The news comes less than six months after launching a new website and opening three boutiques in the UK, as the Australian label continues with its global expansion. Prior to the launch of the US site, American...