House of Denim news and archive

ROOTS | Women Weave the Future: From heritage to horizon

How a cross cultural women’s only collaboration leads to a directional denim capsule Amsterdam / Lahore — October 2025 —, House of Denim Amsterdam, its Talent Incubator program and Pakistan’s US Denim Mills have joined forces to create a directional denim capsule collection premiering at Kingpins Amsterdam and Denim Days: ROOTS | Women Weave the...

FashionPress Release

Stretch Yourself #4: Gen Z designs the denim of the future

How far can stretch denim go? That’s the question driving the fourth edition of Stretch Yourself—the annual design challenge from House of Denim and Jean School Amsterdam, powered by cutting-edge innovations from The LYCRA Company and a selection of the most progressive denim mills worldwide. Stretch Yourself is a unique a collaboration between...

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News

Dutch denim talent programme funded by PVH Foundation opts for guild structure

The world is bursting with talent if you know where to look. These talents need to be nurtured and given space to develop, space that is not always available in the traditional educational system. Denim talents now have a place to go: The House of Denim Talent Incubator Programme. The programme is supported by the PVH Foundation, the foundation...

News|Interview

From multidisciplinary artist to collaborating with Ronald van der Kemp: This is the new denim generation

What better time to look ahead and zoom in on the new denim generation than at the end of this month of April, Kingpins month? When it comes to this new generation of denim designers, more specifically those based in the Netherlands, some not only want to conquer the denim industry but are also looking for opportunities in the art world, while...

Fashion Partner Content

Brightest Blue | 10 year Jean School: A Celebration of Talent

A denim design exhibition by Jean School in collaboration with the House of Denim Foundation, supported by Kingpinsshow, Denim City Amsterdam, Denim Days Festival & Amsterdam Partners In 2012, the doors of the first and only Jean School in the world opened in Amsterdam. An education during which young, creative and driven people are learning the...

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House of Denim x Jean School launches collection with the Lycra Company

House of Denim x Jean School, in collaboration with the Lycra Company and seven denim manufacturers, have released a new collection that focuses on the future of stretch denim. The collection entitled Stretch Yourself consists of fourteen designs that will be launched through an exhibition during the denim fair Kingpins in Amsterdam, on the 20...

Fashion Partner Content

Stretch yourself: Denim of the future, designed by Gen Z

A denim design exploration by the House of Denim Foundation x Jean School students in collaboration with The LYCRA Company and 7 of the most progressive denim mills in the world. Amsterdam, April 13, 2022 “Which denim would generation Z design for its generation?” was the question the House of Denim team asked when thinking about the future of...

Fashion Partner Content

House of Denim / Jean School - Education is on

Even in times of Corona measures and no internships, vocational education in Denim City continues as usual. Also during lockdown, courses are given here in denim, design, sustainability and innovation. Not only the students of Jean School are steadily working on their profession, career or diploma. Thanks to fast acting, the House of Denim...

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Schools

Kingpins Transformers Introduces ED - A New Conference For Students

KINGPINS TRANSFORMERS: ED is the first of what Kingpins Transformers organizers hope will be an annual educational conference for fashion students who are still in university and just about to enter the fashion industry. The all-day conference is set for October 18th at Ravensbourne University in London and is sponsored by Tencel, Saitex and...

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Business

Archroma partners up with the House of Denim Foundation

Archroma, the global colour and specialty chemicals company, has entered into a partnership with the House of Denim Foundation. Archroma is set to support the denim foundation through an annual financial contribution to its Denim City and is set to share its expertise and network with the House of Denim. "We are very excited to become an active...

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News

In Pictures: Graduation exposition of Jean School 2017

Graduate students from Jean School are hosting an exposition of their graduate work in Denim City, in Amsterdam. Under the guidance of Jean School coordinator Mira Copini, the graduates developed a two-piece outfit from their graduation showcase, which focused on serving the mid-segment of denim wear. The graduating students completed a...

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Fashion

Overview: 5 Must-Read Denim articles

London - Denim holds a special place within the fashion industry. Originally created as work wear, this solid fabric has been transformed into essential daily wear over the years and become a wardrobe staple. Industry denim trade fairs Kingpins and Denim Première Vision took place last month as FashionUnited turned its focus to the leading...