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How e-commerce is affecting tradeshows

E-commerce is the buzzword on the industry's lips right now, with so many brick-and-mortar stores closing and longstanding retail institutions, namely department stores, investing heavily into their e-commerce and digital operations. For independent retailers and small shops, trade shows have been a way to discover new brands outside of the...

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Fairs

MRket trade show proves to be a success for vendors

While runway shows are what bring attention to brands and help get them PR, the business of getting wholesale accounts and retail partners is often left up to tradeshows. MRket has long been one of the top trade shows in New York City, and has drawn in buyers, designers, and editors from all around the globe. This season was no exception. Top...

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Fairs

UBM brings together two leading menswear trade shows

For the next month, two menswear trade shows are planning to team up in order to create an inclusive networking experience. In addition to bringing together influencers, editors, buyers, and retailers; the show will also serve as an anchor to bring MRket and Project as a partnership. The trade event starts Sunday, July 17 and will continue...

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