Packaging news and archive

Brave Kid partners with Movopack for reusable packaging

Childrenswear prêt-à-porter and accessories retailer Brave Kid has partnered with Movopack to integrate reusable packaging in its online orders. Part of Italian conglomerate OTB Group, the partnership strengthens Brave Kid’s commitment to reducing its environmental impact while raising awareness among young consumers about circular practices....

Business |Beauty

L’Occitane creates 100 percent biorecycled PET bottle

French beauty brand L'Occitane has created a 100 percent biorecycled PET (polyethylene terephthalate) bottle from enzymatic recycling in partnership with recycling company Carbios and packaging firm Pinard Beauty Pack. The transparent bottle for its shower oil from L’Occitane en Provence’s Amande range has been made utilising Carbios’ enzymatic...

ManagementFeatured

GPA Global acquires luxury packaging maker Cosfibel

GPA Global has acquired Cosfibel Group, a French-based maker of luxury promotional packaging, luxury gifting and merchandising solutions. US-based GPA Global didn’t disclose the financial terms of the deal, just that the acquisition would allow the packaging manufacturer to establish itself as a “global leader in luxury packaging” and a “strong...

Business

Revlon partners with Origin Material’s on sustainable packaging initiative

Beauty brand Revlon has partnered with Origin Materials on an initiative that aims to develop carbon negative materials for next generation cosmetics packaging. As part of the deal, Revlon has signed a memorandum of understanding to reserve commercial volumes of Origin PET, a product made from carbon-negative CMF. The initiative hopes to...

Retail

Marni revamps packaging in line with visual brand identity

Marni’s creative director Francesco Risso is introducing new packaging, which is environmentally friendly, as well as showcasing the “vivid spirit” of the visual brand identity of the Italian label. In a statement, Marni said that the new generation of packaging was driven by its commitment toward environmentally friendly production and evolving...

Fashion |Opinion Featured

Why sustainable packaging must be the starting point to fashion's waste problem

Let’s consider for a moment the packaging journey of a garment prior to it arriving in one’s wardrobe. Most garments are packaged several times over before it reaches the customer, seeing multiple variants of discarded single-use packaging. More than 80 billion garments are produced annually across the world, many of which are shipped and packed...

BusinessPartner Content

eCommerce retail: An extension of your experience, direct to your customers' front door

Whether your customers shop your brand – be it online or in one of your stores - you want to be sure they enjoy the luxury buying experience they deserve. Fleet Luxury shares this passion and are specialists in creating bespoke eCommerce packaging ranges. Founded nearly 20 years ago, Fleet Luxury Packaging champions recycled and sustainably...

FashionPress Release

THE PATH TO SCALING REUSABLE PACKAGING IN E-COMMERCE

AMSTERDAM - The growth of e-commerce in the fashion industry, already the largest e-commerce market segment, is accelerating, spurred on by the closure of brick-and-mortar stores due to the pandemic. As such, the demand for single-use packaging, and waste generation, is increasing. However, reusable options, which aim to transform packaging from...

BusinessPartner Content

How to source ethical and sustainable packaging with Fleet Luxury

Concerns from consumers surrounding single-use packaging waste is driving companies and retailers to be proactive in improving the sustainability of their packaging. Fleet Luxury, who is at the forefront of the luxury packaging industry, states that sustainability has to be at the heart of every brand’s strategy, right down to the packaging. The...

Retail

Asket overhauls its packaging, reduces e-commerce impact

Even though their e-commerce site has ensured the survival of many fashion retailers during the global pandemic, it is no secret that the flood of shipped packages has had a negative impact on the environment - seven times more packaging is required for e-commerce compared to brick-and-mortar retail. Swedish menswear label Asket wanted to do...

Fashion

VF Corp aims to eliminate single-use plastic packaging by 2025

VF Corp, whose portfolio includes brands Supreme, The North Face, Timberland, and Vans, has announced a goal to eliminate all single-use plastic packaging, including polybags, by 2025. The remaining non-plastic packaging used by the US business and its brands will be reduced, originate from sustainable sources, and be designed for reuse or...

Fashion

Little Mistress launches sustainable packaging

Little Mistress has announced the launch of ‘eco-friendly’ packaging that the British fashion brand will roll-out from 15 October. All items after that date will be shipped in new mailing bags made from Green Polyethylene (Green PE) which the brand claims are CO2 negative, renewable, recyclable and sustainable. Green PE is a plastic produced...