Pinko news and archive

Patrick McDowell takes up sustainability creative director role at Pinko

London-based designer Patrick McDowell has announced his appointment to the role of sustainability creative director at the Italian womenswear brand Pinko. In a post on LinkedIn, McDowell revealed that the position was a continuation of his already long relationship with Pinko, where he had previously served as sustainability design director....

Fashion

Pinko x Patrick McDowell debut dance-inspired collection

Fashion has often found inspiration in the movements and artistry of dance. The synergy between these realms has given rise to collections and designs that mirror the fluidity, elegance, and dynamism inherent in various dance forms. From ballet's ethereal tutus influencing tulle skirts to the sleek lines of contemporary dance inspiring...

Fashion

Pinko launches digital twins collection

Italian fashion brand Pinko is set to launch 'The New Love Bag Collection,' featuring an authentication system through digital twins. In collaboration with Temera, a company that provides IoT solutions to the fashion industry, a collection of over 630 thousand pieces will use an NFC cryptographic tag for authentication, allowing customers to...

Fashion

Pinko to debut first virtual store in partnership with Emperia

Italian fashion brand Pinko is set to launch its first virtual store to celebrate the opening of its new boutique in Milan. Powered by virtual store platform Emperia, the digital space will provide visitors with a personalised experience set in a virtual surrounding reminiscent of the new boutique, which it has been designed as an extension of....

Fashion

Pinko releases Reimagine collection with Patrick McDowell

Italian womenswear label Pinko has revealed its Reimagine collection in collaboration with Patrick McDowell, making it the brand’s third instalment of the concept by the sustainability design director. Inspired by fashion trends from the early 2000s, Reimagine pieces were constructed using items from Pinko’s archive, with McDowell repurposing a...

People

Pinko appoints Patrick McDowell as new sustainability director

Italian brand Pinko has announced Patrick McDowell as its new director of sustainability design. The British designer is already well versed in the field of sustainability and recently linked up with Pinko for its Reimagine collection, where he used discarded stock from the brand’s previous collections to upcycle and repurpose them to create new...

Retail

VIA Outlets has a strong year despite the pandemic

VIA Outlets, Europes fastest-growing owner-operator of premium fashion outlet destinations, has reported that it has made more than 300 deals so far in 2020, showcasing the resilience of the outlet industry during a “difficult year”. Since the start of the global coronavirus pandemic, VIA Outlets has completed more than 110 new deals, has had...

Fashion

Pinko launches Coachella-inspired fashion with SS18 collection

With Coachella coming up in less than a week, fashion labels are taking note and changing up their styles to match the emerging trend. Among these brands, Italian label Pinko is getting into the spirit as festival season nears. The campaign includes a vibrant color palette including deep hues of dark blue, white, bright red, and geometric,...