Playtime news and archive

CSR drives desirability in kidswear market: Playtime 2026 insights

The trajectories of Minimalisma, MarMar Copenhagen and Gray Label, three northern European brands exhibiting at Playtime in January 2026, confirm a fundamental trend. The international children's fashion trade show highlights that corporate social and environmental responsibility (CSR) is no longer a peripheral narrative. It is now a key factor...

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Looking ahead to 2026: Key events in the childrenswear, nursery and maternity sector

Every December, as brands finalise their business plans and adjust forecasts for the coming year, FashionUnited reviews the past year and considers the developments that will shape the next. In this first installment, we focus on the children’s segment — fashion, nursery and maternity — a sector entering 2025/2026 with an especially dynamic and...

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Picaflor announces launch of Playtime Las Vegas

Playtime is launching a new childrenswear trade show in Las Vegas this February. Organized by Picaflor Inc., Kid’s Hub Las Vegas will bring together more than 80 fashion and lifestyle brands marketed for children, and will be held on February 4 and 5 at Planet Hollywood. This trade show will be the first of its kind dedicated to solely children’...

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It’s Playtime New York: Childrenswear Trends Fall 2017

The three-day childrenswear trade show welcomed designers from the U.S., Spain, Italy, the U.K. among other countries, to present their new apparel, shoes and accessories collections. According to data provided by euromonitor.com, childrenswear accounts for 12 percent of the apparel market but, in the last five years, its growth has outpaced...

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Playtime announces new edition

The children's wear and maternity sector has not wavered despite the crisis. Playtime once again demonstrates this with the launch of its next summer edition, to be held from 4th to 6th July in Paris, Parc de Floral in the 12th arrondissement. Playtime founder Sébastien de Hutten shared some news and offered a global overview of the sector in an...