Eyewear brand Ray-Ban has officially launched its first collection customized by its newly appointed creative director and hip-hop artist A$AP Rocky. Known as the Blacked Out Collection, the range reimagines some of Ray-Ban's most iconic shapes and forms with a new, strong, and loud take, mixing them with the disruptive style that A$AP Rocky is...
Apr 16, 2025
There's a first for everything and, in the case of eyewear brand Ray-Ban, that is in the appointment of its first creative director. The position will be filled by hip-hop artist A$AP Rocky, according to a press release. Rocky will reportedly “unleash his avant-garde vision” on Ray-Ban Studios. "I've always admired Ray-Ban for how they stay true...
Feb 21, 2025
Ray-Ban maker EssilorLuxottica said Tuesday that it extended a partnership with Facebook and Instagram owner Meta to develop smart-eyewear products after producing glasses that let users make calls, capture images and listen to music. The world's top eyewear maker and the US tech giant, which have been collaborating since 2019, launched the...
Sep 17, 2024
Eyewear brand Ray-Ban and US company Meta, which includes Instagram and WhatsApp, have unveiled a new collection of smart glasses in partnership with EssilorLuxottica on October 17. Describes as the “next generation,” the new Ray-Ban Meta smart glasses offer the first-ever eyewear with live streaming and Meta AI built-in, which it hopes will...
Sep 28, 2023
Mark Zuckerberg, the chief executive of Meta, has teased a new tech device that could potentially enhance the use of the company’s smart glasses it developed with EssilorLuxottica. On Facebook, Zuckerberg posted an image of himself next to founder and chairman of the luxury eyewear group, Leonardo Del Vecchio, who was seen trying a prototype of...
May 5, 2022
Meta, formerly Facebook, has announced it is preparing the opening of its first physical retail space, allowing visitors to have a hands-on experience with all of the company’s hardware products. Set to open May 9, the 1,550 square foot store is located in Burlingame, California, near its Reality Labs HQ, where Meta said it is working on...
Apr 26, 2022
Ray-Ban has debuted its first NFT glasses. The NFT was designed by German artist Oliver Latta, also known by the pseudonym Extraweg. Best known for his 3D motion designs, Latta is “inspired by everyday situations often depicting ambiguous and uncomfortable vibes as a way to provoke sensations in the viewers.” Ray-Ban is auctioning the piece off...
Oct 28, 2021
Battersea Power Station has announced the newest brands that are joining its growing list of retailers, including Ralph Lauren, Calvin Klein and Reiss. Other labels joining the line-up are Tommy Hilfiger, The Kooples, Ray-Ban, Lacoste, Mango, Le Labo, Aēsop, The Body Shop, and L’Occitane. Bought in 2012 with reconstruction on the site beginning...
Oct 4, 2021
The Augmented Reality market has seen unprecedented growth since 2019, but AR glasses, often aesthetically bulky and ugly, were yet to experience a leap to adoption by the fashion industry. Google’s glasses are in case in point: in public nobody wants to wear a visible tech gadget on their face. Facebook earlier this year came up with an AR...
Sep 10, 2021
Global eyewear brand Ray-Ban has opened a new retail location in Venice, California on Abbot Kinney Boulevard. According to an announcement from the brand, the new store act as a destination for those in the creative fields such as art, music and entertainment will come together to experience the Ray-Ban lifestyle. “Opening this new store on one...
Nov 13, 2019
The founder of Italian eyewear giant Luxottica is celebrating his 80th birthday by giving the firm's 8,000 employees in Italy shares worth around nine million euros. Leonardo del Vecchio, Italy's second richest man thanks to an eyewear brand sported by star designers including Chanel and Giorgio Armani, is gifting his staff 140,000 Luxottica...
May 20, 2015
After a rocky end to the year, when Ray Ban sunglasses parent company Luxottica saw former CEO Andrea Guerra and his replacement to leave in quick succession, the new management is up and running...and with a clear view for growth. After the exit of long-standing CEO Andrea Guerra, the Italian group now holds a so-called ‘dual head’ management,...
Mar 6, 2015
