SHOW&ORDER news and archive

Show & Order Influencer talk

“In times when selfie culture and social media are setting the tone, it is becoming ever more important to offer end consumers something new and exclusive to address the demand for individuality. Trust, relevance and striking a perfect balance between price and performance are all essential.” — Anita Tillmann, Managing Partner of the PREMIUM...

Fashion Partner Content

Pearls of Danish design

The Danes are known for their minimalist and appealing design. At present, there is probably no more popular country for furniture design than Denmark. ‘Danish design’ is a mark of top-notch quality. When it comes to fashion and beauty, too, our northern friends have plenty to be proud of. The Premium Group is presenting the best of what the...

Fashion Partner Content

Influencers on an expansion drive

Credibility is the key word for influencers’ success. If you accept their love of fashion or enjoyment you believe in their recommendations too. It’s no wonder, then, that influencers can have a measurable influence on clothing sales or restaurant bookings. They are now making targeted use of this for their own products as well. Whether it's...

Fashion Partner Content

January is a time for everything new

Just like the retail sector, a trade show needs to continually develop and be able to surprise with new stimuli. Standing still is a step backwards. The Premium Group is therefore always striving to integrate a high percentage of new brands in order to map out its portfolio each season to be as exciting as possible. The organisers’ ambitious...

Fashion Partner Content

Innovations in all areas

The industry finds itself in turmoil – on every level. Whether it’s sales channels, supply chains, sustainability or functionality – all the brand parameters must be sounded out and, where necessary, readjusted or removed. Some brands have no fear of looking in the mirror. These innovators are exhibiting at Premium and we introduce you to them...

Fashion Partner Content

EXPERIENTIAL RETAIL EXPERIENCE SPACES at Show&Order

Nowadays, enticing consumers from their cosy homes into stationery retail outlets requires retailers to come up with something special. Show&Order therefore offers inspiration for creating experiential retail experience spaces that provide satisfaction for retailers and customers alike. Show&Order, which this season takes place over six floors...

Member

Report

Show&Order founder and CEO Verena Malta resigns

After the integration of Show&Order into the Premium Group’s trade show portfolio in October 2016, founder and CEO Verena Malta has decided to leave the company to pursue new projects. “After six intensive years as the founder and CEO of Show&Order I have decided to change professional direction, Malta said in a statement, adding, “I would like...

Apparel

Berlin to host new tradeshow

New International fashion trade event, Show & Order will open its doors on January 17, 2012 to coincide with Berlin Fashion Week. The trade fair located in the former power station in Köpenicker Strasse, Berlin, will presents womenswear, menswear, accessories, shoes and lifestyle brands. The trade event has confirmed that designer labels...