Wedding news and archive

Morilee names Jiyup Kim its chief design officer

New York bridal label Morilee has appointed Jiyup Kim as its new chief design officer to introduce a new era of “innovation and elegance” to the design house. Kim succeeds Madeline Gardner, who stepped down as chief design and creative officer in April after 39 years with the brand. In a statement on Instagram, Gardner explained that she was “...

Fashion Featured

Abercrombie & Fitch launches The Wedding Shop for bridal & guest outfits

Abercrombie & Fitch Co. has expanded into with the launch of The Wedding Shop, a custom collection of more than 100 pieces designed for brides and guests. Following increasing customer interest in elegant, quality, yet affordable wedding outfits, Abercrombie & Fitch developed a collection of outfits for several wedding-related events, from...

Fashion

P.S. Bridal Rental to allow brides to rent out own wedding dresses

P.S. Bridal Rental, the UK’s first specialist luxury rental platform for all things bridal, is offering brides the chance to monetise their existing wedding dresses by renting them out to other brides. The rental platform, which launched in April 2023, provides brides with access to luxury designers such as Sassi Holford, Dior, Chanel, Oscar De...

Fashion |OPINION Featured

Marketing fever pitch: Dolce & Gabbana host Kardashian wedding in Portofino

There was little surprise in what Kourtney Kardashian, the California-based reality persona taking Portofino by storm, was to wear on her big day. In a highly publicised wedding cum marketing campaign, the Kardashian-Jenner clan and entourage have been clothed in Italian fashion duo Dolce & Gabbana from arrival to departure. From the cushions...

Fashion |In Pictures

Molly Goddard launches ready-to-wear bridal collection

British designer Molly Goddard has launched her first ready-to-wear bridal collection to accompany her pre-existing made-to-order and bespoke bridal offerings. The new ready-to-wear bridal line features 11 dresses featuring Goddard’s signature hand-smocking and shirring techniques in UK sizes 6 to 20. The styles represent Goddard’s most...

Fashion |In Pictures Featured

Vera Wang launches affordable bridesmaid collection with Pronovias

Vera Wang Bride, the luxury bridal brand launched by Pronovias Group in September 2021, is adding an affordable bridesmaid collection of dresses and jumpsuits to its offering. The Vera Wang Bridesmaids collection offers a new direction for bridesmaids with modern, minimalistic styles in a colour palette ranging from soft pales to bright neon and...

Fashion |In Pictures

Abercrombie and Fitch team up with The Knot on wedding guest collection

Fashion brand Abercrombie and Fitch has co-created a wedding guest fashion collection with digital wedding planning resource The Knot. The Abercrombie x The Knot ‘Best Dressed Guest’ 52-piece collection for women and men features dresses, pant suits, blazers, and button-ups. Each piece has been designed to target wedding events such as rehearsal...

BusinessFeatured

Pronovias “optimistic” about the future following challenging 2020

Pronovias is “optimistic” about the return of big weddings later this summer following what they call a “challenging year”. The Spanish bridal house is banking on a high-profile collaboration with London-born, New York-based fashion designer Georgina Chapman and her brand Marchesa to give the company a boost. Despite the uncertainty facing...

Fashion

Anne Barge launches virtual bridal appointments

Anne Barge Bridal is introducing virtual bridal appointments in response to the Covid-19 outbreak after the crisis meant its exclusive bridal appointment “experience” became obsolete due to lockdown measures. The initiative will allow brides to see the Anne Barge Bridal collections and ask any questions they have to the atelier’s experienced...

Fashion Featured

Love in the time of corona: the impact on the bridal industry

With gatherings greater than two persons banned nearly the world over, weddings and ceremonies have taken a back seat. Weddings planned in the months of April, May and June are being cancelled or delayed, with the married-couple-to-be facing a horde of logistical issues, from re-scheduling a venue, to florists, caterers, insurance, and many...

RetailPartner Content

Pronovias opens Boutique in Boston’s Copley Place

PRONOVIAS, the leading global luxury bridal brand, continues its U.S. expansion with the opening of their new boutique at Copley Place in Boston, MA. This is the brand’s fifth U.S. store. As part of the bridal brand’s growth acceleration strategy in North America, Pronovias recently opened their new U.S. Flagship in New York as well as boutiques...

BusinessPartner Content

BC Partners reaches agreement to acquire Ladybird through Pronovias Group

Funds advised by BC Partners LLP (“BC Partners”), through their participation in Pronovias Group (“Pronovias”), have reached an agreement to acquire Ladybird (the “Company”), a leading bridalwear company in Northern Europe, from its sole owner Olaf van den Brink. The transaction is subject to customary anti-trust approvals in Germany and is...