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Why is it so hard to enforce a living wage?

In Germany, trade union Verdi is calling for a minimum wage of 13.50 euros (about 14.60 US dollars/11.50 British pounds) per hour in the retail sector - figures that garment workers in the Global South can only dream of. Why is it so difficult to introduce living wages in the textile industry and how could this be achieved? Marian von Rappard...