Happy Socks

TWO FRIENDS WITH A VISION Mikael Söderlindh and Viktor Tell had a vision: to spread happiness by turning an everyday essential into a colorful design piece. In 2008, socks were just socks. White, gray and black pieces of textile that were nowhere close to the fashionable and creative design piece they could become. But that was all about to change.

HELLO, HAPPY SOCKS Happy Socks, a high-quality sock that combines unique designs and craftsmanship. (Probably) The world’s most comfortable and colorful tool for spreading happiness was born. This concept is now brought to life by Happy Socks’ talented team of creatives. They didn’t stop there, their creative sparkle birthed two fashion orientated brand concepts, Hysteria and Dressed. About Hysteria by Happy Socks: Hysteria is a lifestyle hosiery concept with unique seasonal collections for those who want to express themselves through design pieces. Express yourself in style. Hysteria isn’t a collection of wardrobe stuffers. It’s a celebration of creativity, carefully designed in fine qualities, playful palettes and a touch of quirkiness About Dressed by Happy Socks: Dressed is a lifestyle concept that offers bold design in fine fabrics for those who want to dress up without playing down their personal style. Every Thread Counts. Dressed merges contemporary art and fashion into distinctive patterns coloured by its bold approach to design. Made to make a lasting impression, the collection offers socks of the finest creative quality that lets you tailor your personal style down to the very last detail. Wholesale E: retailrequests@happysocks.com Photo credit: Courtesy of Happy Socks