Infographic - A Lesson in Lingerie

The global fashion market is currently worth a staggering total of approximately 3 trillion US dollars - that's 3,000 billion US dollars - but what is any dress worth without the bare necessities, aka lingerie, underneath it? As FashionUnited is turning its editorial focus on womenswear this month in honour of the fashion weeks taking place, the sixth installment of FashionUnited’s fashion industry statistics infographic series takes a closer look at the lingerie market.

Did you know that the five largest intimate apparel markets include Dubai and the United Arab Emirates, as well as China? Chinese consumers are becoming more willing to “invest not just in looking good on the surface, but also in buying higher quality, and especially imported, underwear”, according to Matthew Crabbe, Mintel’s director of research for Asia-Pacific. Read on to learn more interesting facts on lingerie in the infographic below.

Infographic - A Lesson in Lingerie

Would you like to learn more on the history, evolvement and the production of the bra? Then read FashionUnited’s interview with the head of creative design at Triumph International, Sian Thomas and head of marketing at Wacoal Europe, Ann-Marie Manley: Bra 101.

This is the sixth installment of a new series based on the fashion statistics pages, a product of FashionUnited Business Intelligence. These pages include data on the domestic market size of apparel and footwear, facts and market values on the largest fashion companies and fashion employment statistics. Interested in more data on the lingerie market, please contact BI@fashionunited.com.

The seventh installment will be published on Monday, September 26, on FashionUnited.uk, FashionUnited.com, FashionUnited.in, FashionUnited.nz, FashionUnited.ca,au.fashionunited.com. The fashion industry statistics series consists of 10 installments in total, published every other week. Want to make sure you’re up to date with the industry’s latest news? Subscribe to our newsletter.

Infographic - A Lesson in Lingerie

Infographic: FashionUnited

 

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