Launch of digital platform PERFORMANCE DAYS Loop in cooperation with Functional Fabric Fair

PARTNER CONTENT

Fairs

The Munich PERFORMANCE DAYS Fair and FUNCTIONAL FABRIC FAIR by PERFORMANCE DAYS, its counterpart in the USA, are joining forces digitally. With the launch of PERFORMANCE DAYS Loop, a comprehensive online platform is now available to connect the functional fabric industry and provide a year-round digital sourcing marketplace

What does PERFORMANCE DAYS Loop in cooperation with Functional Fabric Fair offer?

PERFORMANCE DAYS Loop features access to a comprehensive 365-day complete package from a single source. The dedicated marketplace is currently consisting of more than 8.000 products from nearly 200 suppliers. Organizers anticipate this to grow to over 12.000 products in the marketplace from more than 250 international suppliers in the first full season. Further, PERFORMANCE DAYS Loop provides a match-making tool to facilitate the introduction of sourcing professionals to a global pool of suppliers and products based on their needs and capabilities.

The popular PERFORMANCE FORUM where curated trends and innovations are discovered, will be merged on the digital platform to spotlight exhibitor innovations across the global portfolio of PERFORMANCE DAYS and FUNCTIONAL FABRIC FAIR events. Additionally, material stories compiled on a theme-specific basis with the latest materials provide exclusive trend inspirations. And the platform features photorealistic 3D renderings, video animations and the U3M file ready to download and import to 3D programs to accentuate and simulate fabric design, look, and feel.

Alongside the year-round capabilities of PERFORMANCE DAYS Loop, the digital fairs will also take place on the platform, simultaneous to the fair dates (save the date for May 19-20, 2021), offering an online version of the customary programming of expert talks, panel discussions and workshops. All previous expert talks are available to enjoy on demand. Same as the trend colors PERFORMANCE COLORS by Nora Kühner, the color card for the outdoor industry.

Registration for PERFORMANCE DAYS Loop in cooperation with Functional Fabric Fair is already accessible for suppliers and brands to discover all the benefits the platform has to offer while looking forward to the content for summer 2023 coming online soon!