Carter's partners with Umbro for limited-edition children soccer kits

Children's wear specialist Carter’s, Inc. has teamed up with sportswear brand Umbro to launch a limited edition collection of soccer apparel for children.

Launching April 6, the Carter’s x Umbro collection aims to “celebrate the energy of the beautiful game through the eyes of its youngest fans.” The resulting collection includes country-inspired soccer kits from famous football countries such as Argentina, Brazil, Canada, England, France, Germany, Spain, and the United States.

“This collaboration is about experiencing the world’s game through the eyes of kids,” said Sarah Crockett, Chief Marketing Officer at Carter’s, in a statement. “Soccer is one of those rare moments that brings families together across cultures and generations. We wanted to create something that captures that energy and helps even the youngest fans feel part of the excitement.”

Available in sizes as small as newborn to 14, key pieces in the collection include a baby romper with embroidery and bold prints, a v-neck soccer jersey with team-inspired prints and patches, a play-ready skort with built-in inner shorts, and breathable mesh shorts with an inner drawcord.

“Umbro has always been rooted in the culture and pride of the world’s game,” added Andie Lipton, Senior Vice President of Marketing, Creative & Communications at Iconix International. “Partnering with Carter’s lets us bring that legacy to the next generation of fans in a way that feels authentic and fun for families.”

The Carter’s x Umbro collection will launch on April 6 in Carter’s retail stores nationwide and online at Carters.com, with prices between 24 and 28 US dollars.