Cup of Joe: Denim trends 2024

As a leading name in the world of denim, Cup of Joe continues to set trends in 2024 with their existing collection, which adapts to the current fashion demands. This year, Cup of Joe emphasises how timeless styles can resonate with contemporary trends.

Balloon Jeans: Trendsetting silhouette

Cup of Joe's 'Balloon' jeans merge trendsetting style with comfort. With a mid-waist cut, balloon fit, and comfort stretch, these jeans offer a modern take on denim. The 5-pocket design adds functionality to this distinctive silhouette, making it a fashion-forward choice for those who value both style and comfort.

Wide Legs: Comfortably stylish

The wide leg continues to make a statement. The 'Maxine', with its ultra-high waist and flare fit, blends retro charm with super stretch for modern freedom of movement. The 'Lulu' accentuates the trend of comfortable elegance with its high waist and wide fit.

Straight Legs: Timelessly chic

The 'Charlotte', a high-waist cargo model with a straight fit, and the 'Kylie', featuring a mid-waist and classic 5-pocket style, represent the enduring charm of straight-leg jeans. Both, with their comfort stretch, nod to classic denim aesthetics.

Skinny: Still beloved

The 'Rebecca' retains the beloved skinny fit that has been iconic over the past decade. With its low-waist design and stretch material, this model offers a sleek yet comfortable fit, ideal for an active lifestyle.

Flare: Vintage revival

The 'Matilda' pays homage to the 70s with an ultra high-waist and super stretch, offering a modern take on the flare fit. This model is a perfect example of how vintage inspiration merges with contemporary comfort.

In 2024, Cup of Joe focuses on refining these classic styles, proving that timeless designs can be reinterpreted to meet contemporary fashion trends. These styles not only represent the core of what makes Cup of Joe unique but also demonstrate how denim can flexibly meet the changing tastes and needs of the fashion-conscious consumer.