- Simone Preuss |
Italian jeans brand Diesel and Turkish denim specialist ISKO have come together to work on a new denim shoe line for the fall/winter 2015 season, which is made up of the three sub-lines Metropoliss, Magnete Low and Magnete Mid.
"Diesel is a great partner for us: its distinctive style is perfectly aligned with the innovative spirit of our fabrics. Fashion and a deep understanding of technology; this is the secret formula of this shoes collection," commented Marco Lucietti, ISKO's global marketing director, on the new project.
This is the second collaboration of the two denim companies who had earlier partnered on Jogg Jeans, a "revolutionary ‘jeanetically modified denim’ that combines iconic jeans fashion with the comfort typically associated with jogging pants" according to ISKO.
The new Diesel shoe is using ISKO's Scratch & Jean fabric, a 3D denim that is created with ISKO‘s patented technology that combines innovation with a hand-crafted, vintage look. “ISKO Scratch'N'Jean is designed for wearers to use a scraping technique to enhance the fabric with artistic and textural effects, creating striking, personalised garments with endless style,” said the denim specialist in a press release.
ISKO is part of the Sanko Group, a Turkish holding company. It manufactures value-added denim and produces a wide range of innovative fabric technologies and products for the denim sector.