InstaSleep Mint Melts Teams Up with the Association of Military Spouse Entrepreneurs (AMSE) for New York Fashion Week

On Saturday, September 7, 2019 The Nolcha Shows NYFW, a leading New York Fashion Week event spotlighting independent and emerging designers from around the world, in collaboration with InstaSleep mint melts, hosted military spouses from around the country for an exclusive New York Fashion Week experience.

Military spouses started their VIP experience with hair styling by ECRU New York and makeup by AOFM.

“As a US Airforce veteran myself, I know firsthand the difficulties our military families face. It is a privilege for ECRU New York to have the opportunity to express our gratitude for their sacrifices.” Carmen DePasquale, CEO and Founder

Participants sat front row at two runway shows at 12:30 pm for designers 3ZM x Lu Yang byYang Lu and 3:00 PM runway show by Elf Sack. Throughout the day, they also had access to the backstage, catered lunch by Chef Tova and the InstaSleep media lounge where they could join in on photos and video recordings for an upcoming InstaSleep commercial.

“We are excited to team up with these amazing individuals who give so much of themselves for our country. We want to make this day about them and ensure they have an amazing experience they will never forget.” Dr. Robert Lee, Co-Founder of InstaSleep

“As military spouses and entrepreneurs, this is a welcome break from our busy lives. Experiencing fashion week close-up as VIPs is every girl’s dream, and we are grateful to Nolcha and Instasleep for giving us this exciting opportunity. We appreciate InstaSleep’s continued support of military causes and our families.” Moni Jefferson

Military spouses are the backbone of our military. Their quiet sacrifices should not go unacknowledged — having to uproot their lives to support their military member and deal with the constant stress of deployments and temporary duty assignments. These circumstances often mean moving every 2-3 years, leaving family and friends behind, which makes it difficult to establish careers and community. This special NY Fashion Week event highlighted military spouses, their sacrifices and perseverance. These are the type of role-models who should be in the spotlight.

Learn More About Our Guests’ Bios:

Flossie Hall: Entrepreneur and Navy Spouse is an accomplished entrepreneur specializing in e-commerce, marketing strategy, business development, growth of operations, sales and has generated 7-figure revenues within the first year of launching her meal prep and delivery company- Healthy Momma in 2015.

Moni Jefferson: Serial entrepreneur , Active Duty Air Force Spouse and mother of three is the owner of Dog Tags and Heels, a PR and social media agency, accidental app creator and advocate of milspouse entrepreneurship.

Marla Bautista: Army Wife and mother of three currently stationed at Fort Drum, NY. She is a published author, freelance writer, speaker, and avid community volunteer.

Brian Alvarado: A true military community advocate by day, and a military spouse. He is the Senior Manager of Operations & Programs on the Military Spouse Team at Hiring our Heroes, a program of the United States Chamber of Commerce.

Kim Webb: Veteran and Air Force spouse: Air Force spouse and veteran, 20 year registered nurse who is currently pursuing a master’s degree from Johns Hopkins.

Tessa Robinson: A Navy Spouse, freelance writer, graphic facilitator, speaker and mom. She currently works as the Editor, Spouse & Family for Military.com and Editor, Branded Content for Task & Purpose.

Maria Reed: Army spouse and creator/director of Moving with the Military, the popular digital streaming series, which helps bridge the civilian-military divide and improve the quality of life for military families with surprise home makeovers.

About the Nolcha Shows: The Nolcha Shows, now in its 12th year, is an award-winning event held during New York Fashion Week to showcase independent and emerging fashion designers to a global audience of press, retailers, stylists, and industry influencers. The Nolcha Shows have become renowned as an incubator of talent and a platform of discovery, promoting cutting-edge, innovative fashion designers through runway shows and exhibitions. The event is officially recognized by the New York City Economic Development Corporation, offering a range of cost-effective options to help independent fashion designers gain recognition and develop their businesses. The Nolcha Shows consistently receive positive media coverage including features in Forbes, Wall Street Journal, WWD, NY Magazine, Elle, Entrepreneur, Financial Times, New York Times, Glamour, Cosmopolitan, CBS, NY1, US Weekly, NBC, Daily Mail, and Inc. For more information, please visit nolchashows.com.

Photo Credit: The Nolcha Shows, designers 3ZM x Lu Yang byYang Lu and Elf Sack