Revolve launches first-ever long-term influencer brand with Aimee Song

Social media influencers are becoming a growing part of the fashion industry, and now, they’re designing for the masses. Mega-influencer Aimee Song, the woman behind the blog Song of Style with a following of 5.2 million followers on Instagram, has teamed up with the popular e-commerce website Revolve to launch its first-ever in-house influencer collection. Using the same name as Song’s blog, this collection will act as a long-term partnership between the fashion retailer and the blogger, according to a press release from Revolve.