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Savage x Fenty debuts first pride collection

By Kristopher Fraser

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Fashion

Image: savagex.com

Rihanna’s Savage x Fenty has dropped its first ever Pride collection and campaign in honor of Pride Month. The new campaign shot by Quil Lemons stars Ahmad Kanu, Aya Brown, Dexter Mayfield, Eliseo Equihua, Gigi Goode, Jaslene Whiterose, Jazzmyne Robbins, Jazzelle Zanaughtti, MaryV Benoit, Noah Carlos, Rahquise Bowen, Yusef Williams and Zachary Tye Richardson.

The collection features 25 new pieces all celebrating the LGBTQIA+ community. As usual, this collection is size inclusive with bras ranging from 30A to 42H and sizes ranging from XS to 3X. Garments include bras, smoking jackets, crotchless panties, jockstraps, and a multi-colored kitty whip.

Savage x Fenty is also putting its money where its mouth is. Rather than just trying to profit off of Pride Month, the brand will be donating to a variety of LGBTQ charities including GLAAD, the Audre Lorde Project, The Caribbean Equality Project, INC., Trans Latin@ Coalitions, and the Trans Wellness Center. Price points for the collection range from 16 dollars and 95 cents to 69 dollars and 95 cents.

Pride Month
Savage x Fenty