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The Grove to introduce Vince in 2016 along with another retail store

By Sara Ehlers

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Retail

As Brandy Melville has just joined the rankings of other Grove tenants, the retail shopping haven is subtly opening two new boutiques on the strip.

Celebrating the new holiday season, the entire plaza is decorated with festive, Christmas décor. However, the shopping center’s aesthetic isn’t the only new change for The Grove. Neighboring cozy womenswear label Splendid is a plastered announcement of two stores openings.

The first store announces that minimalist label Vince has confirmed to join the Grove. Its doors do not have an exact date but will open sometime in Spring 2016. The other store, however, remains nameless with only a clue: “A New Company With A Storied Name.” The store may perhaps be H&M’s sister store, & Other Stories, due to the “storied” name hint. However, there are no confirmations on this.

The Grove has made a lot of retail changes over the past year. New additions include bohemian chic label Brandy Melville, Nike’s 3-story retail front, and Los Angeles-based Paige Denim.

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