Digital fashion news and archive

Podcast: UnEdited discusses the future of digital fashion

In this episode, UnEdited has discussed the future of digital fashion with the founder of The Diigitals, Cameron-James Wilson.Listen to the podcast below. Source: UnEdited via Spotify

Jul 23, 2021

Fashion

When virtual fashion stands up to the physical world

In the press and across social networks, the subject of virtual fashion is becoming increasingly more popular. But are these non-physical clothes the future of fashion? And where exactly can you find them? To find answers, FashionUnited took a look at the latest collection of Amsterdam-based digital fashion house The Fabricant. On its social...

Jun 21, 2021

Schools

When virtual fashion stands up to the physical world

Jun 21, 2021

Fashion

Auroboros debuts first digital ready-to-wear collection

London-based fashion label Auroboros has unveiled its first digital ready-to-wear collection during London Fashion Week in partnership with the Institute of Digital Fashion. Showcased as part of the British Fashion Council’s DiscoveryLab initiative, Auroboros presented a nature-inspired 14-piece collection that was rendered on a physical model...

Jun 16, 2021

Fashion

Auroboros debuting first ready-to-wear collection at London Fashion Week

Biomimicry fashion label Auroboros well be debuting its first digital ready-to-wear show on June 12 at London Fashion Week as part of the DiscoveryLab program in partnership with the Institute of Digital fashion. The news was reported by WWD. The collection will be purely digital and will be showcased in film, but worn by a physical model. It...

Jun 7, 2021

Schools

The Digital Fashion Group announces Parsons certificate for online ‘Digital Fashion 101’

In partnership with The New School’s N Ventures, The Digital Fashion Group (TDFG) is proud to announce the Parsons ‘Digital Fashion 101’ certificate program. The Digital Fashion 101 Program focuses on demystifying the digital transformation of the fashion industry, addressing topics such as 3D design, virtual prototyping, on-demand...

May 27, 2021

Fashion

A digital Gucci bag sold for more than its ‘real’ value

A digital Gucci bag on gaming platform Roblox has sold for more than the ‘real’ value of its physical version. The Gucci Dionysus, a logo enveloped bag with a distinctive tiger closure, was sold for 4,115 dollars compared to its store price of 3,400 dollars. Roblox’s game creation system allows users to program games and play games created by...

May 26, 2021

Fairs

Social networking site IMVU’s 1st virtual fashion show

Avatars will strut down the virtual runway on IMVU, a social networking site which attracts real-world designers and digital creators. The first-of-its-kind virtual fashion show on IMVU unites real-world labels like Bruce Glen, Collina Strada, Freak City, Gypsy Sport, Mowalola, My Mum Made It, and Mimi Wade with expert creators who know their...

May 19, 2021

Business

Virtual Fashion Platform Rtfkt Raises 8 Million dollars: 'People Spend More Time in the Virtual World'

Platform for virtual fashion Rtfkt has raised a total amount of 8 million dollars (converted 6.7 million euros) in an investment round, according to a press release in the hands of Business of Fashion. The investment is intended to expand the team and further expand the online platform, Business of Fashion writes. Rtfkt specializes in virtual...

May 5, 2021

Business

How Stronger grew from a local print shop to a tech-enabled, DTC-powerhouse

STRONGER is one of the brightest shining stars on the European DTC-scene. Growing fast since day one while being profitable. Starting out by printing patterns on t‑shirts in a small shop in Stockholm, Co‑founders Juri, Joel and Henrik quickly identified a new opportunity for a DTC business. The T‑shirt printing business had taught them how to...

May 4, 2021

Business

Solving Complex Product Taxonomy Challenges of Fashion Retail With AI

Online stores might seem like they are easier to manage than physical ones. However, the consequences of not managing the digital product data and online catalogues in a right way can be severe. E-commerce site visitors should be able to navigate easily through your online store catalogue and find what they want quickly. Only by providing a good...

May 3, 2021

Business

JOOR: Three Tips for Heading Back to the Showroom

For months now, pundits and press have been predicting the start of a new “roaring 20’s” for fashion. On the heels of the late-April Oscars, the red carpet is back. This comes as welcome news to brands and retailers alike, and it begs the question of how we will return to in-person buying and selling. Here are a few things to keep in mind. 1....

May 3, 2021