LACOSTE news and archive

Lacoste opens new flagship store on Regent Street, London

Last week, apparel and footwear retailer Lacoste opened the doors to its new flagship store on London’s Regent Street. Presented on a space of 900 square metres are 4,000 of the brand's pieces, ranging from the iconic polo shirt to mens, womens and kids’ ready-to-wear, as well as footwear and golf, tennis and fitness performance collections. A...

Fashion |In Pictures

Netflix and Lacoste unveil collection inspired by its TV shows

French fashion brand Lacoste has teamed up with Netflix to launch a limited-edition apparel collection inspired by some of the streaming service's hit shows, including ‘Stranger Things,’ ‘Bridgerton,’ ‘The Witcher’ and ‘Sex Education’. The apparel and accessories collection of polos, sweatshirts, tracksuits, caps and footwear, draws inspiration...

PeopleFeatured

Lacoste names Pelagia Kolotouros creative design director

French brand Lacoste has announced that Pelagia Kolotourus is to be its new creative design director, succeeding Louise Trotter. In the position, Kolotourus has been tasked with overseeing the premium sportswear brand’s Creative Studio and the vision for all of its collections. It comes as the label looks to integrate “a new artistic approach”...

Fashion |In Pictures

Lacoste unveils Daniil Medvedev's signature logo

French fashion and sportswear label Lacoste has unveiled a new signature logo for tennis star and ambassador Daniil Medvedev. The logo was launched in celebration of the Russian tennis player’s first Grand Slam victory in 2021 and a world number 1 ranking last season and has been designed to characterise Medvedev’s personality on and off the...

Fashion

Lacoste signs on three Olympic athletes as new brand ambassadors

French fashion label Lacoste has signed on three Olympic athletes as its new brand ambassadors: water polo player Ashleigh Johnson from the USA, shooter Ruth Mwandumba from UK and German gymnast Marcel Nguyen. They are now Lacoste ambassadors and have signed a partnership with the brand that will last until 2025. Lacoste thus reaffirms its links...

Fashion

Lacoste partners with three new Olympic athletes

Lacoste has announced a new collaboration with three Olympic athletes who will serve as ambassadors for the brand: Ashleigh Johnson, Ruth Mwandumba, and Marcel Nguyen. By committing to a partnership until 2025, the brand is showing its connection and support for the Olympics and Paralympics, the brand said. The 28-year-old Ashleigh Johnson is...

PeopleFeatured

Lacoste creative director to exit company after four years

Premium sportswear label Lacoste has announced its creative director Louise Trotter will be leaving the company after nearly four years in the top position. In a release, the brand said Trotter is stepping down from the role to “pursue new projects”. Speaking on her time at Lacoste, Trotter said: "I am honoured to have served the legacy of René...

Business |Beauty Featured

Lacoste buys back fragrance license and signs with Interparfums SA

French fashion and sportswear label Lacoste has bought back its fragrance license from Coty for an undisclosed sum and signed a new deal with Inter Parfums, Inc.’s majority-owned Paris-based subsidiary, Interparfums SA. In a statement released from Coty, the beauty company said that the selling back the fragrance license was by “mutual agreement...

Business

Lacoste opens virtual reality store in partnership with Emperia

Lacoste has unveiled its first-ever virtual store, developed in partnership with Emperia, a virtual store development platform for retailer and fashion. On entering the store, customers can move around a space inspired by the brand’s signature details, in an interior that is reminiscent of a crocodile’s mouth. The showroom features five seasonal...

Retail |In Pictures Featured

In Pictures: A look into retailers’ new stores in Battersea Power Station

Following a nine billion pound transformation plan, the Battersea Power Station finally opened its doors on October 14, decades after the coal-fired power station was decommissioned as an energy plant. Over its first weekend, the Grade II-listed location reported that over a quarter of a million visitors had descended on the site, which also...

Report

Lacoste appoints Catherine Spindler as deputy CEO

Sportswear brand Lacoste has announced it will be welcoming Catherine Spindler as its new deputy chief executive officer. Spindler, who initially joined the MF-owned brand in 2019 as chief brand officer, will be tasked with continuing the premiumisation of Lacoste and strengthening its identity throughout all of its markets and distribution...

Report

MF Brands Group, Lacoste tap new EVP of tech, data and transformation

Gilles Lebret has been named as the new executive vice-president of technology, data and transformation at Lacoste and its parent MF Brands Group. In his new role, Lebret is tasked with accelerating the transformation of Lacoste - as well as the group’s other brands, The Kooples, Gant, Tecnifibre, and Aigle - by providing them with “the...