Lacoste news and archive

Lacoste ousts its CEO Éric Vallat, Thierry Guibert takes back the helm

Éric Vallat has been removed from his position as chief executive officer of the French brand Lacoste. The corporate website now lists Thierry Guibert as CEO. Reuters reported that Éric Vallat was ousted just before the brand's Paris show. The announcement came as a surprise due to its sudden nature. Lacoste confirmed this leadership change to...

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Lacoste builds spring/summer 2027 collection around the clay of Roland-Garros

French brand Lacoste presented its spring/summer 2027 collection on Sunday, October 4, 2026, on the Philippe Chatrier centre court at Roland-Garros in Paris. Titled 'Dress Code: No White Required', the collection by creative director Pelagia Kolotouros takes clay as its starting point. For the show, the venue was covered in clay, a reference to...

FashionPress Release

Lacoste and Mackintosh unveil FW26 outerwear collaboration

French sportswear brand Lacoste has revealed a collaboration with Mackintosh, the Scottish outerwear house, during its fall/winter 2026 show at Roland-Garros. Directed by Lacoste creative director Pelagia Kolotouros, the twelve-piece collection is crafted entirely from Mackintosh cloth, a waterproof cotton finished with hand-glued and taped...

FashionPress Release

Lacoste unveils first complete padel collection

French sportswear brand Lacoste has unveiled its first full collection dedicated to padel, comprising two rackets, footwear, a bag and a technical apparel line. The rackets, designed for both experienced and beginner players, were developed in partnership with Tecnifibre, known for its technical expertise in high-performance racket...

Fashion

The Hoxton partners with Lacoste for global capsule drop

The Hoxton has partnered with Lacoste to develop a limited-edition capsule collection which centers on room service. Available globally from September 8 onwards in all 19 Hoxton hotels, the capsule was created together with Los-Angeles based artist Michael McGregor, who is known for transforming hotel stationery and restaurant menus into graphic...

FashionPress Release

Lacoste returns to the tennis court with new Slam Break sneaker

Lacoste is releasing the Slam Break, the new standout model in its tennis-inspired sneaker line. Following the earlier launch of the Slam Break Premium, worn by tennis player Arthur Fils, the brand is building on its tennis court heritage and some sixty years of experience in footwear. From tennis court to atelier The accompanying campaign is...

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Fashion

US Open 2026: Brand activations and fashion collaborations

The year's fourth and final Grand Slam, the US Open has long been a powerful marketing venue for brands. In 2025, the event generated 809 million dollars in media impact value for the labels featured throughout the tournament, a 51 percent increase year-over-year, according to Launchmetrics. Nike, Audemars Piguet, Rolex were some of the top...

FashionPress Release

Lacoste serves tennis-themed afternoon tea at The Plaza in New York

New York's Plaza hotel, part of Fairmont, and French brand Lacoste have brought back their tennis-season collaboration, running from 12 August to 6 September, according to a press release. The tie-up spans hospitality, hotel installations and retail during the city's tennis season. At its centre is the return of Le Café Lacoste, the brand's café...

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Lacoste faces tax bill of nearly ten million euros, according to L'Informé

Paris - Lacoste has recently been hit with a tax bill of 9.9 million euros, according to a report by media outlet L'Informé published on Wednesday. “According to our information, Lacoste recently signed a cheque for 9.9 million euros to Bercy to settle a dispute that began four years ago,” writes L'Informé. “Investigators found that the holding...

FashionPress Release

When rain hits the court: Lacoste's fall/winter 2026 collection

On 31 July 1923, René Lacoste faced Spain's top-ranked player, Manuel de Gomar, in a Davis Cup tie in Deauville when a sudden downpour flooded the grass court. Spectators threw newspapers onto the surface to help it dry, while players and onlookers sheltered under umbrellas in trench coats, ponchos, slickers and rubber boots. The rain stretched...

FashionPress Release

Lacoste leans into tenniscore trend for SS26 collection

French fashion brand Lacoste has built its spring/summer 2026 collection around tenniscore, a trend in which tennis-inspired style continues to move from performance wear into everyday fashion. The collection draws on the codes of vintage tennis clubs and heritage sportswear, referencing the legacy of founder and former tennis champion René...

FashionPress Release

Doubles on the court: Lacoste and Lamarel revive 90s tennis culture

French brand Lacoste and Swiss fashion brand Lamarel have unveiled a joint 20-piece capsule collection inspired by 1990s tennis culture, according to a press release. The collection is designed for womenswear, menswear and kidswear. At the heart of the collection is the polo shirt, reimagined in short and long-sleeved versions. It is...