Avant-garde luxury fashion brand Viktor & Rolf is launching its first official bridalwear collection in partnership with Justin Alexander, an award-winning bridal designer and manufacturer. The bridalwear line is to be called ‘Viktor&Rolf Mariage’, which the brand states utilises the French pronunciation of ‘Marriage’ to pay homage to the brand’...
Jul 5, 2016
The global wedding industry is estimated to be worth over 300 billion dollars and growing bigger every day. While businesses around the world are witnessing a decline in consumer spending amid tough economic conditions, when it comes to weddings the splurging trend seems to only go up. While thousands of couples around the world are busy...
Jun 24, 2016
Every year, almost 2.4 million couples marry in the United States and splurge almost 60 billion dollars on their wedding day. Also according to the IESE study ‘Millennial Brides. Born in the 1980s, getting married today’ the US is also the third largest manufacturer of wedding dresses worldwide and produces over 1.8 million wedding dresses a...
Jun 17, 2016
Every year, almost 2.4 million couples marry in the United States and splurge almost 60 billion dollars to say till death do us part. ‘The Knot 2015 Real Weddings’ study found that weddings continue to be one of the most important and most expensive events in couples' lives. Questioning nearly 20,000 US brides and grooms married in 2015 ‘The...
Jun 16, 2016
Whether domestic or for the couples flying in from other destinations, Spain has become a coveted choice of destination to tie the knot. While natives continue to celebrate this once-in-a-lifetime event with much fanfare, following some unique customs and traditions true to Spanish weddings, international couples flock to the country because of...
Jun 3, 2016
Aside from the strength of Spain as producer and exporter of wedding gowns, weddings in this country are also a huge celebration that include not only with family and friends but sometimes entire villages. On top of that Spain is a chosen wedding destination for couples flying in from all over the world, making this country part of weddings...
Most of the studies indicate that weddings in China are considered to be a once in a lifetime opportunity to splurge on everything from wedding dress and photo session to return gifts. Western culture swept into China three decades ago when the communist country welcomed foreign trade. And western brands and ideas have begun influencing China’s...
May 13, 2016
Touted to be a business worth 40 billion dollars (around Rs 2.5 lakh crores) growing at an explosive rate of 25-30 percent every year, weddings in India have undergone a huge change in terms of planning, rituals as well as fashion and budgets. While they have moved away from being just intimate family affairs adopting a more modern look, the...
Apr 22, 2016