Victoria's Secret news and archive

Victoria’s Secret reports loss, net sales drop 6 percent

Victoria’s Secret & Co. reported a net loss of 1 million dollars or 2 cents per diluted share for the second quarter of 2023 compared to net income of 70 million dollars or 83 cents per diluted share. Operating income for the quarter was 26 million dollars compared to 98 million dollars in the second quarter of 2022. The company’s net sales were...

Fashion

Victoria’s Secret announces new ‘fashion event’ hosted by Prime Video

Lingerie label Victoria’s Secret has announced that it will be hosting a new fashion event set to take place via Amazon’s Prime Video on September 26. Dubbed ‘The Victoria’s Secret World Tour’, the brand stated that the “one-of-a-kind show” will also be part documentary, contributing to its overall mission of “uplifting and championing women” on...

PeopleFeatured

Victoria’s Secret names Greg Unis as brand president

Lingerie brand Victoria’s Secret & Co. has named former chief growth officer and beauty chief executive Greg Unis as brand president of Victoria’s Secret and Pink. In a statement, Victoria’s Secret & Co. said the move was to advance the company’s strategic pillars “of strengthening the core, igniting growth and transforming the foundation”. In...

Retail

Victoria's Secret expands Amazon partnership with apparel and lingerie

American lingerie and apparel retailer Victoria's Secret has announced it will expand its collections on Amazon and broaden its product categories. While the company had previously launched its own Amazon storefront for beauty products, it now intends to expand its presence on the platform by featuring its own label and Pink brands. Customers...

ManagementFeatured

Victoria’s Secret posts drop in sales, profit in ‘challenging’ Q1

US intimates giant Victoria’s Secret has reported a hit to its top- and bottom-line performance in the first quarter of the year amid “a volatile macro environment”. The specialty retailer posted a 5 percent drop in net sales to 1.407 billion dollars in the three months to April 29 against a “challenging” economic backdrop and an increase in...

Fashion

Victoria's Secret announces new concept for its 2023 Fashion Show

After a four year hiatus from the runway, the infamous Victoria’s Secret Fashion Show is returning this year— this time, in an entirely new film format entitled The Victoria’s Secret World Tour. The feature film will revolve around 20 international designers and global creatives who are part of the VS20. Four groups from the cities of Bogota,...

Management

Victoria’s Secret Q4 net sales decrease 7 percent

Victoria’s Secret & Co. reported net income of 173 million dollars or 2.10 dollars per diluted share for the fourth quarter of 2022 compared to 246 million dollars or 2.70 dollars per diluted share for the fourth quarter of 2021. Fourth quarter operating income was 243 million dollars compared to 333 million dollars in the same quarter of 2021....

Retail

Victoria’s Secret to pilot loyalty programme

Victoria’s Secret, together with its own brand Pink, is set to pilot a new loyalty programme that will allow customers to earn rewards while shopping. ‘The VS & Pink Collective’ is the first rewards programme launched by the lingerie retailer, and will begin with 30 percent of the two brands’ current customers in select states across the US....

Report

Victoria’s Secret completes acquisition of intimates brand Adore Me

Victoria’s Secret & Co. (VS&Co) has completed the acquisition of 100 percent of Adore Me, Inc., a digitally-native intimates brand. The company said that this acquisition creates meaningful sales and profit upside opportunities for VS&Co, including the opportunity to leverage Adore Me’s expertise and technology to continue to improve the...

Fashion |Interview Featured

Victoria’s Secret alum built multi-million dollar lingerie business by putting people before panties

Almost an overnight success story, Michelle Cordeiro Grant founded her direct-to-consumer intimates brand Lively in 2015. A veteran of Victoria’s Secret, which built its global megabrand on the pillars of exclusion, unattainable beauty standards and a male gaze fantasy, she set about doing things differently. Her product celebrated comfort,...

ManagementFeatured

Victoria's Secret to acquire intimates brand Adore Me for 400 million dollars

Victoria’s Secret & Co has signed a definitive agreement to acquire 100 percent of Adore Me, a digitally-native intimates brand. Victoria’s Secret said in a statement that the transaction includes an initial upfront 400 million dollar cash payment and further cash consideration, a portion of which is fixed and a portion of which is based on the...

Report

Victoria’s Secret sees Q3 operating income and earnings at high end of outlook

For the third quarter, Victoria’s Secret & Co. estimates operating income to be towards the high end of its previous guidance range of 10 million dollars to 40 million, and earnings to be towards the high end of 0 to 25 cents per diluted share. The company said in a release that the updated operating income and earnings per diluted share...