Kids | Trends

M&S to sell stoma underwear for children

Marks & Spencer has become the first UK high street retailer to launch dedicated stoma underwear for children, extending its existing stoma range for women and men, as it looks “to normalise inclusive design while breaking down barriers to access and affordability”. A stoma is a surgically created opening on the abdomen that allows waste to...

FashionPress Release

Protest Sportswear introduces SS26 kids line made for endless summer days

Get ready for Midsummer Tales with the SS26 kids collection from Protest Sportswear, a fresh, playful and adventurous line inspired by sunny days and endless fun by the sea. Inspired by coastal towns, bonfire nights, sea soaked rituals and ocean adventures, these styles are designed to move effortlessly from shore to celebration within one...

Retail

Zalando extends its resale model to kidswear

Madrid – Zalando, a leading European online platform for fashion, beauty and lifestyle, has announced the expansion of its second-hand category to include kidswear. This move strengthens the company's position in the increasingly strategic niche segment of textile revaluation and second-hand resale. Its customer community can now access a wide...

FashionPress Release

Arket presents the SS26 Childrenswear

With its new Spring/Summer 2026 childrenswear collection, ARKET explores the freespirited and curious nature of childhood, shaped by play and time spent outdoors. Combining simple, everyday beauty with practical design, the assortment moves between soft technical garments and structured workwear-inspired pieces, to voluminous silhouettes and...

Fashion |In Pictures

Abercrombie & Fitch expands Kids range with debut Baby & Toddler collection

Abercrombie Kids, the children’s offering of apparel from Abercrombie & Fitch, has expanded its size offering through the newly launched baby and toddler collection. The launch of the new Spring/Summer 2026 collection sees the brand make its debut expansion into the baby and toddler apparel segment, with sizes ranging from newborn to 5T....

FashionPress Release

The Baby Dior Summer 2026 Collection

Inspired by the art of performance, Cordelia de Castellane dreams up a collection for summer 2026 that is like an opera with magical notes. The first act opens on a dreamlike world where a palette of blues enhances all the silhouettes; pleats and moiré add voluptuous delicacy to some looks. Nocturnal, iridescent creatures appear on dresses and...

Fashion |In Pictures

OshKosh Baby B'Gosh launches 100th anniversary Winnie the Pooh collection

Children’s apparel brand, Oshkosh Baby B’Gosh, has launched a special collaborative collection with Disney that marks the 100th anniversary of beloved storybook character Winnie the Pooh. Celebrating a century of Winnie the Pooh, the Disney | Baby B’Gosh collection brings beloved stories from the Hundred Acre Wood to life by combining timeless...

Fairs

Emi brings Italian companies to New York's Children's Show

The fifth edition of the Children's Show is scheduled for February 8 and 9 in New York at the Chelsea Industrial, in the heart of Manhattan. The event is organised by the Italian Exhibition Group (IEG) in partnership with Ente Moda Italia (EMI). The theme of this edition, “A masquerade celebration”, blends imagination, identity and play with a...

Fairs

CSR drives desirability in kidswear market: Playtime 2026 insights

The trajectories of Minimalisma, MarMar Copenhagen and Gray Label, three northern European brands exhibiting at Playtime in January 2026, confirm a fundamental trend. The international children's fashion trade show highlights that corporate social and environmental responsibility (CSR) is no longer a peripheral narrative. It is now a key factor...

Fairs

Pitti Bimbo starts tomorrow in Florence with 100 kidswear collections

The 102nd edition of Pitti Immagine Bimbo will begin tomorrow, Wednesday, January 21, in Florence. Running until Thursday, January 22, on the top floor of the Central Pavilion at the Fortezza da Basso in Florence, the event will showcase over 100 autumn/winter 2026-27 collections. More than 65 percent of these are international. “Pitti Bimbo no....

People

Hanna Andersson hires Kacey Sharrett to drive digital growth and customer engagement

Hanna Andersson, the premium children's apparel retailer celebrated for its sustainable "Hanna-Me-Down" quality and iconic family-matching pajamas, officially announced the appointment of Kacey Sharrett as chief digital officer. In this strategic leadership role, Sharrett is tasked with overseeing the brand’s entire digital ecosystem and...

Fashion

Hanna Andersson launches collaborative collection with Oeuf

Children’s wear brand Hanna Andersson has launched a new, limited-edition capsule collection with Brooklyn-based design house Oeuf. The partnership saw the two brands collaborate to develop a collection of coordinating pajamas for children and adults, which can be paired with Oeuf’s iconic alpaca fleece pillows. "The synergy between our two...