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GAP Inc.

Associate Manager - Payments & Gift Card Marketing

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Associate Manager - Payments & Gift Card Marketing

About the Role

The Associate Manager of Payments & Gift Card Marketing will lead co-marketing campaigns and promotions to support the overall strategy and growth of gift card and payment solutions. This role will be responsible for working cross-functionally to develop and execute marketing strategies in-store and online, across Old Navy, Gap, Banana Republic and Athleta, that drive awareness, adoption, and engagement of our payment solutions. The ideal candidate will have a strong background in campaign management with a passion for the retail and/or payments space.

What You'll Do

  • Develop and execute marketing strategies to promote payment solutions. Responsibilities include creating briefs, managing timelines and deliverables, asset submissions, QA and reporting.

  • Build and maintain strong cross-functional relationships with brand partners to align on shared business goals.

  • Collaborate with external partners to align marketing efforts with business objectives and funding allocations.

  • Conduct market research to identify payment trends, customer needs, and competitive positioning.

  • Analyze campaign performance and optimize strategies based on data-driven insights. Provide regular reports on key performance metrics and campaign effectiveness.

  • Process physical gift card corporate sales orders for internal partners.

  • In partnership with Gift Card Manager, coordinate the development, production and ordering of both physical and digital gift cards for in-brand channels.

  • Oversee marketing expenses by opening POs, maintaining budget tracking files and coordinating with finance team, external partners, and Director of Payment Strategy.

Who You Are

  • Organized, self-motivated, strong communication and interpersonal skills to collaborate effectively and build strong relationships with business partners. Maintain a positive attitude and the ability to manage change and brings structure to ambiguous situations.

  • Ability to thrive in a fast-paced, results-oriented environment, demonstrating strong attention to detail and delivering flawless, accurate execution across multiple simultaneous projects.

  • 3+ years of relevant work experience in retail, marketing, advertising, loyalty, ecommerce or related field, focused on driving the development and execution of omni-channel marketing programs; experience working with creative teams and creative development processes.

  • Payment industry experience preferred but not required.

Apply Here
Job TitleJob Title:
Associate Manager - Payments & Gift Card Marketing
CompanyCompany:
CategoryCategory:
Sales & Marketing
Date PostedDate Posted:
Jun 5, 2025
LocationLocation:
Folsom Street 2
San Francisco, California 94105
RegionRegion:
California, United States of America
Refer toRefer to:
FashionUnited