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Authentic taps Source Sport for Reebok to expand in the UK and Ireland

Authentic Brands Group (Authentic), the global brand development, marketing and entertainment platform, is partnering with Source Sport Limited T/A Sports Hub Group, a brand licensee for its sportswear Reebok brand to expand in the UK and Ireland. In a statement, Authentic said that Source Sport will manufacture and distribute Reebok branded...

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Fashion |In Pictures Featured

Fashion and the Super Bowl: A run down of the industry’s most impactful commercials

The final picks for the Super Bowl, the National Football League’s (NFL) championship event, are beginning to narrow down. Next to this, brands that have snapped up a famously prime ad spot during the game are also preparing to unveil their always highly anticipated commercials. Now worth around seven million dollars, these 30-second slots are...

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